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Supply chain and competitiveness in a fishing company in Paita, Period 2025. (#632)

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Date of Conference

December 1-3, 2025

Published In

"Entrepreneurship with Purpose: Social and Technological Innovation in the Age of AI"

Location of Conference

Cartagena

Authors

Avila Castro, Julivers Richarson

Soraluz Bances, Anthony Junior

Castillo Palacios, Freddy William

Vallejos More, Leandro Alonso

Abstract

The present study aimed to determine the relationship between the supply chain (dimensions: management, sustainability, and technology) and the competitiveness (dimensions: logistics, productivity, and marketing) of a fishing company located at the port of Paita, Piura, Peru, during the 2025 period. Employing a quantitative, correlational design, a structured questionnaire was administered to 60 production‑area employees. Data were subjected to descriptive statistics and inferential tests for normality (Kolmogorov–Smirnov and Shapiro–Wilk) and correlation analysis (Pearson’s coefficient). Results indicated that, overall, there is a moderate positive correlation between the supply chain and competitiveness (r = 0.329, p = 0.010). When broken down by dimension, management exhibited a moderate, significant correlation with competitiveness (r = 0.329, p = 0.010); sustainability showed a weak, non‑significant relationship (r = 0.232, p = 0.075); and technology demonstrated a strong, highly significant correlation (r = 0.787, p < 0.001). It is concluded that efficient management and the integration of emerging technologies within the supply chain are key factors for enhancing the competitiveness of the fishing company. These findings partially validate the general hypothesis and provide a practical basis for designing strategies that optimize operational efficiency and strengthen competitive positioning in demanding markets,

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