Information and Communication Technologies Applied to Organizational Competitiveness in a Funeral Services Organization in Lima (#344)

Authors

Santur Aldaz, Lucia Nayelli

Lopez Vera, Nicole Alessandra

Gasparrini Cañas, Victor Gerardo

Saldaña Narro, Julio Brayan

Marcelo Quispe, Luis Alberto

Olórtegui Alcalde, Luis Miguel

Abstract

The main purpose of the study was to analyze the relationship between information and communication technologies and organizational competitiveness in a funeral services organization. The research has a quantitative, applied approach and correlational scope, based on a non-experimental design. The sample consisted of 143 employees of the company under study. To collect the data, two questionnaires were used, the first one with 22 items intended to measure the ICT variable and the second with 18 items intended to measure the organizational competitiveness variable. Both instruments reported very high reliability, verified through the Cronbach coefficients of 0.928 and 0.918, respectively. The results showed a statistically significant correlation (ρ = 0.672, p < 0.001) between the two study variables, indicating a positive relationship of moderate magnitude. In conclusion, it is inferred that the implementation and use of information and communication technologies will allow organizations to reach important levels of competitiveness.