Corporate Social Responsibility and competitiveness of a Peruvian agro-exporting company in an emerging economy (#1353)

Authors

Farro Ramirez, Claudia Madelyn

Cosio Borda, Ricardo Fernando

Ramírez-Briones, Lorena

Cajavilca-Gonzáles, Berenice

Noriega-Monar, Gloria

De La Cruz Montoya, David

Pajuelo Rodríguez, James Arístides

Abstract

The general objective of the research was to establish the relationship between corporate social responsibility (CSR) and the competitiveness of an agro-exporting company in Piura in the year 2024. A quantitative approach was used, applied type, correlational level, non-experimental and cross-sectional design; a survey was conducted using a questionnaire as an instrument to the final population of 52 workers of the company. The results indicated a moderate and statistically significant positive correlation between the CSR and competitiveness variables, with a Spearman's Rho coefficient of 0.640, with a bilateral significance of less than 0.001. Thus, it was concluded that, as CSR practices increased in the economic, social and environmental areas, the company's competitiveness also increased, although not proportionally.