FINANCIAL INCLUSION AND PROMOTION OF SAVINGS BY INDIVIDUALS IN MUNICIPAL SAVINGS BANKS - LIMA SUR (PERU), 2022 (#1051)

Authors

Serrano-Castañeda, Angela Darling

Barrios-Huamán, Miriam Adriana

Huachaca-Urbina, Antonio Roberto

Abstract

Abstract: Currently, it is understood that access to financial services is vital for global development, facilitating investment in health and business; bank accounts (savings) help families manage economic emergencies, so many people are saving to improve their quality of life or invest. The objective of this research is to determine how financial inclusion is related to the promotion of savings by individuals in Cajas Municipales, Lima Sur. Based on the general objective, this is a basic research, correlational level, non-experimental design, with a quantitative approach, using a Likert scale questionnaire, with a non-probabilistic sample of 268 people between 25 and 44 years of age in the South Lima area. The findings show the result of sig = 0.000 < 0.05 and a Spearman's Rho (0.289), a positive but weak correlation between the variables financial inclusion and savings promotion, finding an opportunity for CMACs to improve access to their service channels and create new commercial strategies to show users the attractive rates in passive products.