Influence of attitude and behavioral control on Youth Entrepreneurship in Peru (#734)
Read ArticleDate of Conference
July 19-21, 2023
Published In
"Leadership in Education and Innovation in Engineering in the Framework of Global Transformations: Integration and Alliances for Integral Development"
Location of Conference
Buenos Aires
Authors
Méndez-Gutiérrez, Leidy Lucia
Carhuancho-Mendoza, Irma Milagros
Bullón-Solis, Omar
Valero-Palomino, Fiorella Rocio
Orihuela-Ríos, Natividad Carmen
Moreno-Rodríguez, Rosa Ysabel
Ponce-Yactayo, Dora Lourdes
Abstract
The research develops the factors that influence youth entrepreneurs, considering that entrepreneurship is a required and necessary activity in society, the theory of complexity was analyzed for this purpose. The objective was to explain the influence of attitude and behavioral control in youth entrepreneurship in Peru. For this, a quantitative study with a causal design was applied in a sample of 595 students from universities of Peru. The conclusion was that both the attitude and the behavioral control influence positively in youth entrepreneurship, which is why it is important for the progress of the country.