Modelo de Planeación y Asignación de Personal en la Industria de Servicios con Programación Entera Mixta

Published in: Industry, Innovation, and Infrastructure for Sustainable Cities and Communities: Proceedings of the 17th LACCEI International Multi-Conference for Engineering, Education and Technology
Date of Conference: July 24-26, 2019
Location of Conference: Montego Bay, Jamaica
Authors: Wilmer Pérez-Betancourt (Universidad Nacional de Colombia, CO)
Nelson David Navarro-Díaz (Universidad Nacional de Colombia, CO)
Jair Eduardo Rocha Gonzalez (Universidad Nacional de Colombia, CO)
(Universidad Nacional de Colombia)
Full Paper: #354


This article presents the assignment of a plan for the sales account managers for an Asian technology company, which has multiple profiles of customers and advisors, in such a way that demand is satisfied with the most appropriated profiles, and a plan is established for hiring new consultants. This was achieved thanks to a mixed whole programming model, which allows to model with the characteristics and restrictions established for commercial advisors and clients an optimal plan of account assignment. With this it was possible to assign the sales account who are currently hired and the contracting plan necessary to cover the totality of the demand that the organization owns is established.